The course drag to explore
Dream Awake Labs · Santa Cruz, California
What if here was somewhere else?
Reality has more than one side.
Step into living stories, play in impossible places, and experience the extraordinary hiding at your favorite locations.
The room drag to explore
Explore the other sides
Turn the world over.
Choose a place. Give it a turn. See where the next side takes you.
Live events drag to explore
Earth drag to explore
What we create
Immersive Environments
Immersive installations, interactive projection, and spaces people can explore.
Learn more: Immersive EnvironmentsInteractive Worlds & Games
Mixed-reality and multiplayer games, and shared worlds a group can play in together.
Learn more: Interactive Worlds & GamesLiving Stories & Characters
Characters, stories, and worlds you can explore and interact with.
Learn more: Living Stories & CharactersIntelligent Systems
Agents and custom software for interactive systems and everyday business work.
Learn more: Intelligent Systems
Custom engineering runs under every area: the web apps, integrations, and real-time servers each project needs. Custom engineering
Farwhen
How the pieces connect
A shared set of tools connects characters, real-time worlds, and the devices around them. Projects use only the pieces they need.
Worlds & Characters
Stories that grow with the audience.
Interactive Experiences
Games made for the places we play.
Spatial Orchestration
The room becomes part of the experience.
Agents & Operations
Tools for people and agents.
The Lab
Inside The Rectangle
The Rectangle is our working studio in Santa Cruz. We test XR games, characters, and interactive ideas on real hardware.
It is also a space for music, photography, and hands-on creative work.
- Testing on real hardware
- Building interactive environments
- Exploring projection and robotics
- Turning small ideas into testable demonstrations
- Demonstrations by arrangement
Contact us to arrange a demonstration at The Rectangle in Santa Cruz. Arrange a demo

Work with us
Commission an experience
An installation, a game, or a character for your venue or audience. It can start with one room or one interaction tested with guests.
Test an idea
A first build of a concept that people can try, so you can judge it before committing to the whole project.
Put agents to work
One routine workflow run by an AI agent, with a person approving the steps that matter.
Partner with us
Venues, studios, hardware companies, and research teams who want to make something together.
You can also start with: Workshops, Synthetic data, Multiplayer, Digital twins, Custom engineering
Get in touch
Tell us what you have in mind.
Prefer email? hello@dreamawakelabs.comUse the contact form














