Dream Awake Labs · Santa Cruz, California

What if here was somewhere else?

Reality has more than one side.

Step into living stories, play in impossible places, and experience the extraordinary hiding at your favorite locations.

The room drag to explore

What we create

Custom engineering runs under every area: the web apps, integrations, and real-time servers each project needs. Custom engineering

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How the pieces connect

A shared set of tools connects characters, real-time worlds, and the devices around them. Projects use only the pieces they need.

Explore the platform

The Lab

Inside The Rectangle

The Rectangle is our working studio in Santa Cruz. We test XR games, characters, and interactive ideas on real hardware.

It is also a space for music, photography, and hands-on creative work.

  • Testing on real hardware
  • Building interactive environments
  • Exploring projection and robotics
  • Turning small ideas into testable demonstrations
  • Demonstrations by arrangement

Contact us to arrange a demonstration at The Rectangle in Santa Cruz. Arrange a demo

The Rectangle as a projection room: glowing characters fill three walls, projectors hang from a black truss ceiling, six visitors stand and sit among low benches lit from below, and a small white robot on a plinth gestures to a seated guest.
A possible transformation of The Rectangle.

Work with us

You can also start with: Workshops, Synthetic data, Multiplayer, Digital twins, Custom engineering

Get in touch

Tell us what you have in mind.

Prefer email? hello@dreamawakelabs.comUse the contact form